15 October 2009
South Bank Corporation is setting the benchmark for interactive websites in the Southern Hemisphere by scooping a Web Marketing Association annual WebAward.
The only Australian site to win, South Bank Corporation was awarded a Government Standard of Excellence award alongside a field of 32 international winners.
Web Marketing Association judges are industry professionals from around the world including CEOs and Creative Directors from top communications, web and design agencies.
The judging team deemed the South Bank Corporation site as outstanding in the elements of Design, Innovation, Content, Technology, Interactivity, Copywriting and Ease of Use.
General Manager of Marketing, Susie Johnson is delighted by international recognition of South Bank Corporation's communications:
"South Bank Corporation is the creative force behind Brisbane's iconic riverfront destination, South Bank. Due to our activities, nine million people access our precinct annually, so it is essential that our website communicates the sheer range of activities and experiences available in a creative, exciting and user-friendly way."
The award is timely, coming on the cusp of a new business strategy that will continue to establish South Bank as a world-leading destination.
"Operating a precinct of this magnitude with partners across retail, business, corporate and the community requires streamlined, innovative business practices. This award demonstrates that being a stakeholder of South Bank Corporation means that you will receive world class service."
Web Marketing Association, producer of the WebAward Competition was founded in 1997. The awards are now in their 13th year and name the best web sites from across 96 industries, setting the international standard of excellence in website development.
For more information about the South Bank Corporation WebAward click here.
Media Enquiries:
Nina Persson
Coordinator Corporate Affairs
Telephone 3867 2017
Facsimile 3844 9436
nina [dot] persson [at] south-bank [dot] net [dot] au
